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LONDON MARATHON 2026
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OBJECTIVES
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INSPIRATION
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Impressions
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INNOVATION
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21% Nike FTW
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35% Vomero SOB
INVITATION
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INSPIRATION
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IMPACT OOH
UNDERGROUND DOMINATION
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- CONSUMER
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- BRAND CONTENT CREATOR
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- DANIEL TEMM PURESPORT CEO
ON ROUTE TAKEOVER
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ATHLETE DREAMS
CELEBRATE ATHLETES AT THE PULSE OF SPORT
ELITE.
CONSUMER.
ELITE
COMMUNITY PARTNERS
OUTRUNNERS
LDN SELECT
RUNNPAC
YOUWASNTDER
OUTRUNNERS ACADEMY
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INNOVATION
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– NIKE MEMBER AND LONDON MARATHON FINISHER
OVERVIEW
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STATS & KPI
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Recovery Zones
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Run Crews Takeovers
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Running Confessions
Running Confessions included: Visulisation from Maya (Nike Trainer), Intisar interviewed Patrick Sang (Kipchoge’s Run Coach) & Medal Monday Athlete Panel.
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- NIKE MEMBER
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INVITATION
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PARTNER CONTENT
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SOCIAL STATS
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Total Views
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Avg. ER%
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Total Likes
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Total Views
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Avg. ER%
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Total Likes
13.1K
Total Views
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Avg. ER%
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Total Likes
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Total Views
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Avg. ER%
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Total Likes
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Total Views
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Avg. ER%
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Total Likes
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Total Views
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Avg. ER%
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Total Likes
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Total Views
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Avg. ER%
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Total Likes
X
WRAP
LEARNINGS & OPPORTUNITIES
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WINS
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THANK YOU
A NIKE RUNDOWN 2026 | KEEP IT TIGHT
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